April 27, 2020
Jason Monteiro is Director of Shahid’s AVOD (free tier) business. Shahid is MBC Group’s flagship digital streaming service with the aim of becoming MENA’s undisputed #1 Premium Video On-Demand service. As the Director of Shahid’s AVOD business, Jason is accountable for maximizing Shahid’s digital advertising revenue by ensuring that Shahid has the widest digital audience reach in MENA with deep engagement which in turn offer brands the opportunity to interact and advertise in an exciting yet targeted and effective manner.
Jason has 20 years working experience in high growth technology organizations in telecommunications and media largely in commercial management roles. The organizations that Jason has worked for cover blue chip companies such as Vodafone, but also Internet start-ups such as iflix. This is Jason’s second stint in the GCC having being one of the Vodafone founding team members that started Vodafone in Qatar between 2008 and 2015.