Michel is Chief Operating Officer at DMS – the digital media arm of the Choueiri Group. No stranger to the media scene, Michel has amassed a notable career, encompassing some of the most prominent regional media groups.
He joined Choueiri Group in 2005, five years prior to his current engagement, which he took on in 2010. Prior to this, Michel spent a decade with the region’s top broadcasters (MBC Group).
With a solid understanding of integrated media solutions across print, radio, TV and online, Michel’s role is centred on the promotion of next generation digital advertising solutions. Extending the MENA region’s largest hub of premium digital publishers to advertisers and brands, Michel’s commitment to harnessing greater innovation and effectiveness is aimed at transforming DMS into a major player on the digital media scene.
Representing: Choueiri | DMS
Category: Publisher | Media House