Seventh Decimal

Seventh Decimal is a research tech company dedicated to the Out-Of-Home industry.

Using an innovative and proprietary OOH audience measurement methodology, we provide a set of powerful tools that help advertisers and media owners measure and analyze audience exposure to their OOH campaigns while answering the specificities of the local marketplace.

Our mission is to drive measurement and empower OOH with metrics, part of a Joint industry currency (JIC), that advertisers and suppliers can use to trade effectively, and to highlight the integral role that OOH plays within the overall media mix.

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