Ecosystem & Channel Development

OUR MISSION

Support the growth of a robust and diversified digital ecosystem through identifying and developing relationships and insights.

OUR TASK FORCES

Lead the IAB GCC ecosystem and channel development initiatives and advise the IAB GCC Board of Directors about the committee’s strategic orientation.
Programmatic
Ongoing focus on programmatic industry knowledge and growth.
E-Commerce | Retail
Create a strategy for the support of eCommerce/ Shoppable growth through industry connections and increased insights.
Emerging Media
Develop positions on emerging channels such as CTV, DOOH and Audio and support their growth.

CHAIR OF THE COMMITTEE

MOHAMAD ITANI
Head of Agency Development, representing Amazon MENA

COMMITTEE MEMBER

JACOB THOMAS
Head of Agency Development, representing Snap MENA

COMMITTEE MEMBER

ELIAS HABIB
Co-Founder & CTO, representing Anghami

COMMITTEE MEMBER

ELDA CHOUCAIR
CEO, representing Omnicom Media Group MENA

COMMITTEE MEMBER

RICHARD FITZGERLD
CEO, representing Augustus Media

COMMITTEE MEMBER

RAYAN EL HAJJAR
Client Partnership Director MMS, representing MBC Group

COMMITTEE MEMBER

CHAIR OF THE IAB GCC BOARD OF DIRECTORS

RAYAN KARAKY
Director Partners & Platforms, representing Google MENA

NOT A MEMBER YET

Become part of our community and play a pivotal role in steering the industry

Get in touch about membership

By becoming a corporate member, all staff get advantage of the membership benefits including networking, learning, growing the industry and building a sustainable future together. Learn more about membership packages.
Become a member today by emailing membership@iabgcc.com or completing the membership application form.

OUR LATEST WORK

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