IAB GCC IS SUPPORTING THE GLOBAL DEI CENSUS
Diversity & Inclusion Census is now life. The IAB GCC is supporting the global initiative of the WFA to gather data about diversity and inclusion in our industry
Posted on: Tuesday 22 June 2021 | IAB GCC Diversity & Inclusion Committee
Add your voice to the world’s first global diversity and inclusion census in marketing
WFA has built a 15-20 minute survey to gather data about the diversity and inclusion in our industry – and we need your help. Please fill out the survey here.
Hearing your views will be a critical step to making our industry more diverse and inclusive. This is vital because many industry efforts have been strained or delayed by the unique pressures of the pandemic.
Responses are entirely anonymous and cannot be traced back to respondents.
The survey will be open until July 2nd and is being conducted in 27 countries by WFA in conjunction with Campaign, Kantar, agencies, associations, VoxComm and EACA, Advertising Week, Cannes Lions and GWI.
We encourage all industry stakeholders to participate and provide feedback. The data will help inform an action plan for change and the industry will re-run this research in 18 months to measure progress.
Please circulate amongst your key contacts to maximize exposure.